#1. Focus groups.
Obviously, “Kneel Before Zod” is going to be the main theme of our re-education program, as we transition to a fully Zod-based society. It’s a simple message of global submission that everyone can understand. However, it’s not testing as well with all demographics, especially the elderly and the injured, who are having trouble getting into the correct kneeling position. It’s important to pay attention to the injured demographic, because there are a lot more of them now than there used to be.