She’s only got three minutes, and she lands four solid jokes, which is four more than practically anyone else in the movie. Lois Lane — up until this point, the single most important human being in the world — has been suddenly and mysteriously called away to Bermuda, for a surfside adventure that’s probably way more interesting than anything we’re going to experience in Smallville. She is with us, and then she is gone, like a forgotten promise, and Superman III has to stumble along without her.
Obviously, this is a dreadful mistake. If Warner Bros had asked people in pre-market testing whether they wanted Lois Lane to appear in the next Superman movie, 94% of respondents would have said yes, and the other 6% wouldn’t have understood the question, because it’s such a stupid idea that you’d think they must be asking about something else.